E-ink digital price tags and LCD shelf-edge signage for supermarkets, convenience stores, pharmacies, and electronics retailers. BLE 5.0 wireless, NFC enabled, 5-year battery life. Available in 1.53 to 9.7” — request a quote or browse below.

 


100+

Countries Exported

7,000+

Parts in Stock

1,800+

Specifications

25+

Years Experience

 

First 12 Last

Key Features

What Makes Our Electronic Shelf Labels Different

E-ink Paper-Like Display

180° viewing angle, crisp readability in all lighting conditions. Looks just like printed paper — no backlight glare or eye strain.

BLE 5.0 Wireless

Bluetooth Low Energy 5.0 for efficient, long-range communication. Single gateway covers the full store floor with stable connectivity.

NFC Tap-to-Connect

NFC-enabled for quick product binding and mobile interaction. Staff tap to bind; customers tap to access product info or promotions.

7-Color LED Flash

LED indicators guide staff to specific labels for picking, restocking, or price verification. Supports 7 colors for multi-purpose alerts.

IP65 Waterproof

Sealed electronics withstand splashes and humidity. Safe for refrigerated sections, wet market environments, and outdoor covered areas.

5-Year Replaceable Battery

CR2450 batteries last 5+ years with 1–3 daily updates. User-replaceable design means zero downtime — swap in seconds, not minutes.

 

Technology Comparison

E-ink or LCD — Which One Do You Need?

Feature
E-ink Price Tags
LCD Digital Signage
Display Paper-like, 180° viewing, sunlight readable Vivid colors, video & dynamic content
Power Battery lasts 5+ years Requires constant AC power
Refresh Seconds (brief flicker) Instant, real-time
Sizes 2.66" – 7.3" 10.1" – 15.6"+
Best For Mass deployment: shelves, coolers, bins Key spots: endcaps, feature walls
Cost Lower per unit — high-volume rollouts Higher — best ROI at high-traffic spots
Install Clip/hook/magnetic — no wiring Shelf bracket + power cable

 

 

Why Retailers Are Switching to ESL

 

Paper price tags cheap and simple, but the downsides are hard to ignore—high labor costs, slow price updates, and promotions that can't keep up with the market. A mid-sized grocery store might need to change hundreds of prices every day. During peak seasons, even more. Doing that by hand takes time, and mistakes happen. Customers complaining about shelf prices not matching the register? That's a real headache.

 

Electronic shelf labels fix this. Change prices in your back-end system, and the tags update automatically across the store within minutes. For chains with multiple locations, centralized price management suddenly becomes possible.

 

That said, ESLs aren't a magic bullet. The upfront investment is significant, system integration takes effort, and not every store format is ready to go all-in right away. This guide helps you figure out when it makes sense, what to choose, and how to move forward.

 

 

Picking the Right Size for Your Store Format

 

Bigger isn't always better. The right label size depends on your products, shelf layout, and how far away customers typically stand. Get it wrong, and you either can't read the info or the tag blocks the product. Neither is great for sales.

  • Convenience Stores / Small Markets

Recommended: 2.66" – 4.2"

Tight shelf spacing, fast product turnover. Smaller tags save space while still showing product name, price, and barcode clearly. The 2.66" fits standard rail mounts well; go 4.2" if you want room for promo callouts.

  • Supermarkets / Warehouse Clubs

Recommended: 5.8" – 7.3"

Customers stand further back, so you need larger fonts. The 5.8" hits a sweet spot for value and visibility. Reserve 7.3" for endcaps or bulk item displays where distance viewing matters.

  • Electronics / Appliance Stores

Recommended: 7.3" E-ink + LCD Signage

High-ticket items, longer decision cycles, specs that matter. Larger E-ink tags can show detailed product info, while LCD screens loop product demos or comparison charts. Combining both works well here.

  • Pharmacies / Health & Beauty

Recommended: 4.2" – 5.8"

Lots of SKUs, customers who read labels carefully. Mid-sized tags give you space for usage notes or regulatory info without cluttering the shelf. Pharmacies should plan templates that accommodate drug approval numbers.

 

 

Rolling Out an ESL Project

 

Electronic shelf labels aren't plug-and-play. You're dealing with system integration, physical installation, and staff training. Without experience, timelines can slip. Here's a realistic breakdown of what to expect.

 

1

Lock Down the Integration Plan

ESL data comes from your ERP or POS system. Integration options include APIs, database views, or file exports. Your tech team needs to work this out with the supplier early. Major retail software platforms usually have pre-built connectors, but custom systems may need development work.

2

Site Survey and Planning

Walk the store with the supplier to determine base station placement, tag quantities by section, and solutions for special areas like freezers or endcaps. Skipping this step leads to signal dead zones and inventory shortages later.

3

Pilot in One Section First

Don't roll out store-wide on day one. Pick one category or aisle to pilot. Run it for a few weeks, validate that prices sync correctly, updates happen fast enough, and staff can handle the workflow. Fix any issues before expanding.

4

Full Rollout and Training

Once the pilot proves out, scale up. Training is essential—store teams need to know how to bind tags to products, troubleshoot offline labels, and follow the escalation process. Document the common scenarios so they're not calling IT for every small thing.

 

LEGOYO Product Index

 

We offer a complete range from 2.66" to 15.6", covering E-ink shelf labels and LCD digital signage.

 

 E-ink Electronic Shelf Labels

2.66"

Compact · Convenience Store Pick

4.2"

Versatile · Broad Application

5.8"

Mid-Size · Info-Rich Display

7.3"

Large Format · Distance Readable

 

 LCD Digital Signage

10.1"

Single-Sided · Endcap Ready

10.1"

Double-Sided · Aisle Display

15.6"

Single-Sided · Feature Promos

15.6"

Double-Sided · Island Fixtures

 

 

Frequently Asked Questions

 

Q: How do electronic shelf labels work?

A: ESLs use BLE 5.0 to receive price updates from a cloud platform via in-store gateways. When a price changes in your ERP or POS, the update is sent wirelessly and the label refreshes within seconds. For small deployments, labels can also be updated directly via a smartphone app. Learn more about our complete ESL solutions.

Q: How long do ESL batteries last?

A: E-ink labels use CR2450 batteries. With 1–3 updates per day, a single battery lasts over 5 years. Batteries are user-replaceable — swap in seconds with no tools.

Q: Do they work in refrigerators and freezers?

A: Standard models operate from 0°C to 40°C, covering all refrigerated cases. For freezer environments below -18°C, we offer IP67-rated low-temperature variants.

Q: Can ESLs integrate with our POS or ERP system?

A: Yes. Our ESL management platform provides open APIs for seamless integration with POS, ERP, and inventory systems. Real-time data synchronization keeps shelf pricing accurate.

Q: How fast do prices update?

A: From pushing an update to label refresh: seconds to a few minutes, depending on network conditions and batch size.

Q: What is the minimum order quantity?

A: MOQ is 1 piece for sample evaluation. Bulk orders start from 100 units with volume pricing. Contact us for a custom quote.

Q: Can display templates be customized?

A: Yes. Our platform provides a drag-and-drop visual template editor for price, barcode, product name, promo tags, QR codes, and multilingual content.

Q: What certifications do your ESLs have?

A: Our electronic shelf labels are CE, FCC, and RoHS certified. Specific models carry additional certifications based on target market requirements.

 

We're professional electronic shelf labels manufacturers and suppliers in China, specialized in providing high quality customized products. We warmly welcome you to buy bulk electronic shelf labels for sale here from our factory.

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